The future of
ERP.
Trusted by leading enterprises across the GCC
Three products. One platform.
Whether you're a small business running essentials, a growing company managing all operations, or an enterprise that needs deep industry capability, Selbby has the right product at every stage, with AI that adapts to you.
Selbby 90
Accounting Software
Accounting software with real-time inventory, payroll and retail/POS built in. Designed for small and growing businesses with 5 to 20 employees, single or multi-branch. Optional AI and a clear upgrade path when you outgrow it.
- Accounting with GRA e-VAT compliance
- Real-time inventory tracking
- Payroll (SSNIT, PAYE, WPS)
- Single and multi-branch retail/POS
- Optional AI layer
- Seamless upgrade to Selbby 180 ERP
Selbby 180
Standard Business Processes
Everything your business needs to run efficiently, accounting, HR, procurement, sales, inventory, and more. Industry-agnostic, process-focused, with optional AI and a clear upgrade path to Selbby 360.
- Core Business Modules
- Quick Setup & Deployment
- Optional AI Layer
- Scale to 360 Anytime
Selbby 360
Vertical Industry Solutions
Industry-specific ERP tailored for construction, hospitality, healthcare, manufacturing, logistics, and more. Deep vertical modules with AI-powered compliance, workflows, and intelligence built for your sector.
- Industry-Specific Modules
- Sector Compliance Built-In
- AI-Powered Vertical Intelligence
- Bundled User Licences & Multi-Entity
How It Works
Three steps. That's it.
Enterprise ERP shouldn't take months to implement. With Selbby, you're up and running in days.
Deploy
Go live in days with guided setup and seamless data migration. No consultants, no six-month timelines.
Configure
Configure modules, workflows, and AI preferences to match your business, not the other way around.
Transform
Watch AI-driven insights transform your operations from day one. Smarter decisions, less effort.
AI-Powered Intelligence
AI that works with you.
Every Selbby product comes with an optional AI layer. Enable it to unlock predictive insights, automation, and natural language interaction, or run lean without it.
Predictive Analytics
Forecast revenue, demand, and trends with AI models trained on your business data.
Smart Automation
Automate repetitive tasks across departments, from invoice processing to payroll.
Natural Language Queries
Ask questions in plain English. Get instant insights from your entire ERP dataset.
Intelligent Workflows
AI-optimised approval chains, routing, and process orchestration across modules.
Anomaly Detection
Real-time fraud detection and compliance monitoring powered by machine learning.
360° Visibility
Unified dashboards with AI-curated insights across every business function.
Every function. One platform.
Selbby covers the full spectrum of enterprise operations. Eliminating silos and unifying your entire business.
Accounting & Finance
HR & Payroll
Procurement
Sales & CRM
Inventory & Warehouse
Project Management
Business Intelligence
Compliance & Risk
Integrations
Connects to everything you use
Selbby integrates with the tools, platforms, and services your business already relies on. Across the UAE and globally.
Banking & Payments
Government & Compliance
Cloud Platforms
Communication
E-Commerce
Logistics
Enterprises Served
Countries
Platform Uptime
Transactions Daily
Faster Deployment
Less Manual Work
What our clients say
Real results from real enterprises across the region.
"Selbby 360 transformed our entire operation. What used to take our finance team a week now happens in real-time with AI-driven insights we never had before."
Ahmed Al Rashid
CFO, Gulf Construction Co.
"We started with Selbby 180 and scaled to 360 within a year. The transition was seamless, and the AI predictions have been remarkably accurate for demand planning."
Fatima Al Maktoum
COO, Emirates Logistics
"The procurement module alone saved us 30% on vendor costs. Selbby's AI flagged spending patterns we'd been blind to for years."
Ravi Krishnan
Head of Procurement, Arabian Trading Corp
"As a hospitality group managing 12 properties, Selbby 360 gave us unified visibility across all locations. The HR and payroll modules are exceptional."
Sarah Jensen
VP Operations, Deira Hospitality Group